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Сообщения за июнь, 2021

How to write SEO texts in 2021

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More is expected of SEO texts in 2021 than in 2021: they must rank well for search engines and be read by people. Google and Yandex are driving more and more traffic to their services, so the copywriter's task in 2021 is to bypass advanced snippets, citations, and quick search engine responses and write in a way that gets clicks from search. The backlinks finder tool can help you. Rule #1. Be the expert Write like you would write a doctoral dissertation: with justification of facts, with verification of sources, with an analysis of the product and relevance of the idea.  Superficial texts full of water and digressions are a thing of the past. Be precise, specific, unambiguous. Feel free to sign off on 3,000-6,000 characters. Google still likes large, detailed articles with professional terminology and a structured feed. Rule #2. Add illustrations Between a picture and 2,000 characters of text, choose what best reveals the meaning of the article. A graphic? A series

What is SEO in simple words - types of search engine optimization

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What is search engine optimization (search engine optimization) or SEO In layman's terms, SEO are ways to prove to search engines that your site is better than your neighbor's and should be shown higher in search results than the competition. By search engine optimization we mean anything, with the main tasks for the SEO specialist looking like this: Customer site analysis 1. Sanctions or search engine filters First of all, it is important to understand whether there are sanctions or a ban on the site. That is, we enter the name of the site in the search engines and look: Google "site:yoursite.com" As a result, we can see what pages are present in the search database. If there are no pages or very few, then there are some serious problems. 2. IP neighbors It is worth carefully studying where the site is hosted and what other sites are hosted on the same server. Doubtful, banned resources or materials with age restrictions - all these are not the